Bonicel Denim started in a dorm room by a collegiate hooper. Passion, relentless pursuit of a singular goal, and paying homage to his Grandmother has taken this founder and designer from sewing his first pair of pants to a scaling denim brand that focuses on quality, construction and longevity. He is helping to redefine what made in America means and championing our heritage of craft and local manufacturing. Read on as we sat down to interview the founder, Easton Koch.